“If they wrote a cheque last year, make sure you write one for this year. Because that’s really how we do it, getting the message out that it’s time to think Christmas,” Christmas Cheer Board's Kai Madsen said.

As it settles into new digs for its 99th year, the Christmas Cheer Board can now go about its business of occupying the hearts and minds of Winnipeggers during the holiday season.

Source: Winnipeg Sun